September 16, 2022

New Visit Native California Program Encourages Travelers to Connect With State’s Indigenous Cultures

Author: Mae Hamilton

Tribal leaders from across California and the United States gathered with state tourism officials in Palm Springs on Wednesday to announce a landmark initiative for the state—the launch of Visit Native California. Created in partnership with Visit California, the state’s tourism marketing agency, the new effort aims to directly connect travelers with native-led and -designed programs across the Golden State. The ultimate goal is to encourage visitors to explore California’s Indigenous cultures w...